What We Do
There are countless avenues through which a project can reach its audience, and when it comes to engaging the queer community, we’re meticulous in our approach.
We tailor our services to each client, designing campaigns and experiences that not only reach desired audiences, but resonate far beyond the life of our partnership.
Targeted exposure across a full range of digital outlets, national and regional magazines and newspapers, syndicated services, broadcast media and podcasts. Provide expert insight and feedback throughout various phases of each campaign including reviewing of scripts, creative content and written materials, social media copy, advertising materials and partnership opportunities.
Publicity Campaigns
Overcompensating
Prime Video
Our extensive LGBTQ+ publicity campaign for Prime Video’s Overcompensating focused on creating a groundswell of queer media headlines for both the series and the talent. Out Magazine featured creator/star Benito Skinner with accompanying support on the outlet’s site and social media platforms.
Social Media Influencer Outreach
Paid and organic exposure on Instagram, TikTok, Facebook, X, YouTube and Threads via our diverse and expansive influencer network. Partnerships include invitations to advance screenings, pre-release music listening sessions, talent meet-and-greets and larger activations.
Obsession
Focus Features
Secured high-profile influencer attendance at the Los Angeles premiere, leveraging red carpet access to drive viral social engagement and maximize film awareness across key platforms.
Tastemaker & Community Engagement
Extensive grassroots engagement with community and cultural leaders as well as tastemakers in specific markets throughout the country.
Girls Like Girls
Focus Features
Partnered with queer social groups Dyke Cinema Club and Saphlicks to host an exclusive advance screening and Q&A with director/co-writer Hayley Kiyoko.
Nightlife Promotional Events
Release parties and promotional experiences at popular bars and clubs in over thirty major markets create a swell of local visibility that culminates in a large national presence.
Las Mujeres Ya No Lloran World Tour: World Cup Edition
Shakira
Live Nation
Executed nightlife events in key tour markets to build anticipation and drive concert ticket sales through high-visibility giveaways.
DJ Servicing
Comprehensive network of DJ and VJ contacts for strategic in-venue plays at bars, lounges and clubs.
“Iconic By Mistake”
LE SSERAFIM & ILLIT & KATSEYE
HYBE
Digitally distributed the collab track and official music video to a curated network of DJs spinning at influential LGBTQ+ venues and events nationwide.
Talent Performances & Appearances
Talent booking at clubs, bars and major community events.
Superbloom
Jessie Ware
Interscope Records
Planned and executed Jessie Ware’s surprise appearance at West Village LGBTQ+ hotspot Pieces, performing new tracks and connecting with the crowd in support of her latest album.
Pride Street Teams & Brand Ambassadors
Deployment of representatives for personal, on-the-street promotion, distribution and engagement with a project’s target audience.
Confessions on a Dancefloor II
Madonna
Warner Records
Branded street teams across five markets energized crowds for the music icon’s new album. Ambassadors distributed signature pink veils and engaged fans with photo ops to drive viral buzz.
Special Events & Organizations
Partnerships with a wide range of LGBTQ+ organizations as well as sponsorships of Pride parades and festivals, film festivals, fundraisers and special events.
Jackass: Best and Last
Paramount Pictures
Brought the beloved property’s high energy antics to WeHo Pride with a parade contingent sponsorship and nightlife appearance in support of the franchise’s final film, garnering millions of impressions via mainstream media coverage.